Brand Leadership: Shaping Strength
2024 (3rd) Plastics Industry Conference and Brand Gala
Nanjing KY Chemical Machinery Co., Ltd. is a company specialized in the R&D, production, and sales of twin-screw extruder equipment, founded in 1993 by Liu Guangzhi, the pioneer of China's twin-screw extruder.
KY boasts a professional R&D team and advanced production equipment, dedicated to providing customers with high-quality twin-screw extruder equipment and complete solutions. Focused on the compounding modification of polyolefins, engineering plastics, degradable materials, cable materials, various masterbatches, and other polymer materials, KY has accumulated over 500 application cases of various plastic compounding modifications, making it a national brand of China's twin-screw extruders.
Over 30 years of dedicated focus and unwavering commitment to the craft have culminated in KY receiving the prestigious "2024 Plastics Industry Outstanding Technology Innovation Brand" award at the 2024 (3rd) Plastics Industry Conference and Brand Gala.
Guo Rui, General Manager of KY's Business Division, stated in an interview that this significant accolade reflects the company's strength and advantages in product quality, technological innovation, and market competitiveness.
KY has always been committed to a customer-oriented approach, continuously improving product quality and performance to meet the diverse needs of its clients. Additionally, KY places a strong emphasis on technological innovation, regularly launching new products with independent intellectual property rights, contributing to the advancement of the industry.
Technological innovation is the core driving force of KY's development. For more than 30 years, Nanjing KY has been relentlessly pursuing technological innovation and product R&D. The newest fourth-generation HK/SK MT series ultra-high torque twin-screw extruder launched by KY significantly improves product quality, reduces unit energy consumption, and greatly enhances equipment stability, with its overall performance reaching international leading levels.
Nanjing KY pioneered the application of mobile internet and intelligent technologies in twin-screw compounding equipment, developing a new generation of intelligent and efficient twin-screw extruders with independent intellectual property rights. KY is committed to promoting the transformation of the compounding extrusion granulation industry from traditional manufacturing to intelligent manufacturing, providing digital delivery services of complete sets of equipment to both domestic and foreign users.
Guo emphasized that in terms of brand building, KY has consistently upheld the concept of being the "preferred provider of compounding and extrusion solutions".
Brand building and continuous development of the enterprise require excellence in multiple key areas, constantly making breakthroughs. Guo mentioned that work needs to be done in four aspects:
First, continuously improving product quality and technological levels to meet the ever-changing needs of customers; second, strengthening internal management to improve employee work efficiency and corporate operational efficiency; third, focusing on market marketing and brand building to expand market share and increase brand awareness; fourth, paying attention to environmental protection and social responsibility, actively fulfilling corporate citizenship responsibilities.
KY is also unwaveringly dedicated in these areas, contributing to industry and societal development, striving to become a socially responsible company.
With its outstanding technical strength, profound industry experience, and steadfast craftsmanship spirit, KY is writing its own splendid chapter in the plastic industry. It is believed that in future development, KY will continue to maintain its leading position, steering the industry towards more intelligent, efficient, and green directions.